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Privacy Policy

Privacy and Cookie Statement as of: October 2015

Protecting the privacy of Internet users is very important to Hitex. Hitex always comply with the applicable laws on privacy and data security. The following sections explain what type of information Hitex may collect and how Hitex handle it.

Scope of this Privacy Policy

This privacy policy applies to all data on the website of the Hitex group of companies (hereinafter "Hitex") that is collected and used. By using our website you consent to our collection and use of your data and information in accordance with this privacy and cookie policy and the Terms of Use of our Hitex web presence it does not apply to other online or offline Hitex sites, products, services or apps.


Hitex collects no personal data (e.g. names, addresses, phone numbers, or e-Mail addresses) on our website, unless you have provided us with such data voluntarily (e.g. through registration or survey), or the relevant legal requirements pertaining to the protection of your data permit this.

Collection of Site Usage Data

By visiting our website, our web servers automatically store the IP address and the domain from which access to the website is made, the date and time of your visit, the website of ours that you visit, as well as technical information about the visit (http method, http version, http status code, and browser used). If you login as a user on our website, the user ID required for the login is also stored.

Collection and Processing of Personal Data

In some of our web applications we are creating an unique Hitex web profile of you to store your personal settings, e.g. simulation configurations, shopping cart, favorites etc. This data might be used for statistical purposes as well as for market analyses.

Access to some of our websites and web pages requires prior registration. Personal data is only collected if you provide it voluntarily, e.g., as part of a registration, a survey, a contest, or in the execution of a contract. After registration, you can use the registered online services. In addition to registering, Hitex may ask you about special interests or preferences in order to provide you with tailored information and improve your use of our website.


It is possible that your data may be passed on within the Hitex network to our marketing department, or third parties if this serves your business interests. For example, if Hitex sends products to you, Hitex transmits personal data to suppliers, distributors, or third parties that work with us. Data shall only be sent to government bodies and authorities in accordance with mandatory national legal provisions.

Our employees are sworn to secrecy and to protect all personal data.


Hitex collects user data in order to make communication with you more personal and interactive. With your data, you are helping Hitex to make our customer service more efficient and continuously improve our website. When you provide us with personal data, Hitex uses it primarily to respond to your inquiries, to process your orders, to provide specially-tailored information or services, and to strengthen our customer relationships. Occasionally Hitex uses and share your information within Hitex in order to get a better understanding of you and your business needs, as well as to improve our products and services. Also, Hitex (or a third party on our behalf) may use personal data to get in contact with you regarding an offer or survey, or Hitex may pass on personal information to our network of certified distribution partners, if this facilitates a completion of a transaction with you (e.g. if Hitex needs to send you products). Finally, Hitex is obliged to disclose personal data if required by local laws. In all other cases, Hitex will not pass your data on to third parties without your express consent.

Profile Centre

Access to some Hitex websites and web pages requires prior registration. By registering, you are voluntarily providing us personal data. After registration, you can use all Hitex online services. In addition to registering, Hitex may ask you about special interests or preferences in order to provide you with tailored information and improve your use of our website. You can object the collection and use of this data for the future and unsubscribe from any Hitex communication to which you have subscribed. Every e-Mail from Hitex contains a link to your "Profile Centre,” where you can view, change, or delete the data you’ve shared with us, and also subscribe or unsubscribe to/from information services.

Right of Objection

If you have given your consent for us to use your data for the reception of company and product information through one of our applications (e.g. e-Mail), you may withdraw your consent at any time with effect for the future.


Hitex has taken extensive technical and operational safeguards to protect your data against accidental or intentional manipulation, loss, destruction, or unauthorized access. Our security procedures are regularly reviewed and adapted in line with technological advancements.

Retrieval of Privacy Policy

You can retrieve information about the Hitex Privacy Policy at any page on the Hitex website via a hyperlink in the footer.

At the end of this page you will find the date of the most recent changes to the Privacy Policy.

Social Media

The social media links embedded on our website (Twitter, Facebook, YouTube, etc.) are not integrated through a "Social Plugin". When you visit our website, no direct connection to social media servers is created. Clicking on the respective social media button creates a connection to the respective social media service.


Hitex uses cookies, web beacons, and the personal data that you provide us to personalize the online presentation for you and to improve our services. Hitex uses cookies, for example, to recall the country and language preferences you have selected on our website. A cookie is a text file that is stored on your computer which makes it possible to analyze your use of the website. Cookies are sent from the Hitex web server to help your browser to identify you and to enable Hitex to provide you with customized and personalized services. All web pages by Hitex which ask you to log in, or which are customised, require cookies.


We use Pardot for the login to our e-Mail service. Pardot places a permanent cookie on the respective login page, unless a Pardot cookie is already present on your device. If you have used a website that uses Pardot, your browser may already have stored a Pardot cookie. Hitex may use the Pardot cookie to analyse your use of our websites so that Hitex can continuously improve it. E-Mails sent using Pardot use tracking technologies. Hitex uses this information primarily to find out what topics you’re interested in by monitoring whether our e-mails are opened and which links are clicked on. This information will help us to improve the e-mails Hitex sends to you and the services Hitex provides.

Pardot is compliant with the "Do Not Track" initiative. You can enable this feature in your browser. Pardot does not use cookie-based tracking for any visitors with that setting enabled. Alternatively you can also delete cookies from your computer hard drive, block all cookies, or warn you before a cookie is stored by adjusting your browser settings. If you do not accept cookies, the use of some of our services will not be available to you. Generally, cookies allow us to determine who you are and thus provide you with better and more personalized services.

Google Analytics

Our website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses cookies. Information gained by cookies about your use of this website (including your IP address) will be transmitted to a Google server in the U.S. and stored there. Google will use this information to evaluate your use of the website, compile reports on website activity for website operators, and provide other website-use and Internet-related services. Google may also transmit this information to third parties where required by law, or in cases where third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may block the installation of cookies by selecting the appropriate settings on your browser; however Hitex points out that if you do, you may not be able to use all the features of this website. By using this site, you agree to the processing of data collected about you by Google in the manner described above and for the aforementioned purpose.

You have the option to object this data collection by Google Analytics via the following link:

For more information on Terms of Use and the Privacy Policy, please visit or

Links to Other Websites

Our website may contain links to websites of other providers to which this Privacy Policy does not extend. If the usage of web pages of other providers is connected with the collection, processing, or use of personal data, please see the respective privacy policies of those providers. Hitex assumes no responsibility for the content of these websites.

Note: In order to keep up with the continuous development of the Internet, Hitex may amend this Privacy Policy at any time in compliance with data protection regulations.

Contacting the Data Protection Officer

You can contact us at any time regarding privacy rights concerns at the following e-Mail address:, or send a letter to the mailing address given below. Please provide us with your contact details, the name of the Hitex website or service in question, and a detailed description of your request or your privacy/data protection issue.

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